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The X-Files: Perihelion -The Definitive Review
Claudia Gray has managed to achieve what the second film (The X-Files: I Want to Believe) and the two revival seasons struggled to capture. Through the X-Files: Perihelion, she brings back the authentic atmosphere of stepping into Mulder and Scully’s world. In the novel, the agents stand at a pivotal moment in their lives—grieving the…
The Best Cold Email Template… Ever!
I have “cracked the code” on cold email campaigns- Don’t do it. Cold email is absolutely the best way to pretend that you’re prospecting for new business without actually prospecting for new business. It’s 1% copy and paste, and 99% wishful thinking. Why does sending cold emails work so well? Everyone loves to receive unsolicited…
Lights, Camera, Action!
After a recent “test” video post garnered a few thousand views across several social media platforms, I have to decided to move forward with my social media campaign. I have also made the decision to post strictly original content versus content that has been aggregated from other sources and then commenting on it- as was…
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Merchant Cash Advance: How To Spot A Bad Broker
Alternative business funding can be a lifeline for small businesses needing quick capital, but it is also a landscape filled with predatory actors. A merchant cash advance (MCA) isn’t inherently good or bad—it’s a financial tool. What does make the experience good or bad is the broker standing between the business owner and the capital.…
There Is No Turning Back Now
There’s a saying amongst comedians in the world of stand-up comedy: You’re only as funny as your last show. Well, my last show was almost 15 years ago. What started off as a casual conversation over coffee this past Christmas Day has now become a reality. On October, 24, 2024, yours truly will grab a…
The Preppy Kitchen
Patricia, the world’s greatest significant other, typically schedules most of my leisure time activities. These events rarely involve sitting in a movie theater watching the latest superhero/car chase/explosion flick. This past weekend, we travelled to Naperville, Illinois to attend an event with Preppy Kitchen founder and author, John Kanell. Patricia started following Kanell on Instagram…
Michael’s Blog
Hi, I’m Michael Hoffmann
If you would like to explore several alternative funding options for your business, give me a call at (574) 383-9430.
Hope to speak with you soon!
Michael Hoffmann 